Man and child at a counter

Bright By Text

Help Everyone in Roanoke Valley Thrive

Your donation helps more people thrive. Thank you for making our community stronger!

Wish parenting came with a manual?


Bright By Text banner

United Way of Roanoke Valley and Smart2Start have teamed up with Bright by Text, a parent texting program that distributes child development information, important announcements, expert tips and games directly into the hands of parents and caregivers. The content is focused on development materials for pre-birth through age eight.

You’ll receive messages about events and resources specific to the Roanoke Valley region, like preschool open enrollment periods, safety announcements, health clinics, and free events.

The free Bright by Text tool also offers expert content, to help parents and caregivers make the most out of these interactions by providing positive parenting tips and resources to aid a child’s physical development, while illustrating fun and easy activities.

Bright by Text is a proven program designed to build nurturing caregiver-child relationships, to positively impact a child’s healthy development and school readiness.


Woman and child laying on the floor looking at each other




Sign Up

When parents sign up they get 3 to 5 text messages per week with information from experts and ideas for local activities. 


Sign Up for Bright By Text

Text  UWROANOKE to 274448

Benefits and Features

Weekly Texts

3 to 5 texts per week

Expert Tips

Child development information and advice from early childhood professionals


Ideas for games and local events

Many Ages

Content is available for children pre-birth through age 8

Relationship Building

Texts will help parents and caregivers build positive relationships with children

School Readiness

Information to get kids ready to be their best at school

Be In the Know - Get Connected!

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